H World runs over 8,000 hotels across China, mostly under franchise or manachise deals, letting it scale like a fast-food chain without owning every building.
Money comes from franchise fees and leased-hotel operations; 2025 revenue hit CNY 24.62B with a 40.45% gross margin and 19.32% net margin, showing steady recurring income.
Its 8,176-hotel network and brand portfolio create scale advantages that smaller chains like Jin Jiang International Hotels or BTG Hotels can't easily match, though rising competition from Atour and budget disruptors is eroding pricing power.
Buy (sector percentile 76) — value A-, growth B-, profitability A-, momentum C+. Updated daily, sector-relative, identical for every user.

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H World Group Limited (HTHT) reported strong Q2 2026 earnings driven by an asset-light strategy, leading to record margins and a significant payout. The company's revenue exceeded guidance.
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$HTHT Q2 2026 earnings: Asset-Light Shift Fuels Record Margins and Massive Payout H World delivered a strong Q2 2026, with revenue climbing 10.8% year-over-year to RMB 7.1 billion, outpacing its own full-year guidance. The transition to an asset-light manachised and franchised (M
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